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Moz Pro

Trusted all-in-one SEO software with Domain Authority, keyword research, and site audits

4.3
500K+ usersFrom $99/mo

The Verdict

Moz Pro is one of the oldest and most respected names in SEO software, known for inventing Domain Authority (DA) — the metric that became an industry standard for measuring website authority. It offers a comprehensive suite covering keyword research, rank tracking, site audits, and backlink analysis...

Pros

  • Inventor of Domain Authority metric
  • Excellent keyword research tool
  • Best-in-class customer support

Cons

  • - Smaller keyword database than Semrush
  • - Backlink index less comprehensive than Ahrefs
  • - Slower to add new features
Visit Moz Pro

Our Rating

8.5
Overall Score (out of 10)
Ease of Use8.5/10
Feature Set8.2/10
Value for Money8.2/10
Customer Support9.0/10

About Moz Pro

Moz Pro is one of the oldest and most respected names in SEO software, known for inventing Domain Authority (DA) — the metric that became an industry standard for measuring website authority. It offers a comprehensive suite covering keyword research, rank tracking, site audits, and backlink analysis. Moz Pro is particularly known for its educational resources and the Moz community, making it a popular choice for SEO professionals who value learning alongside their tools.

Key Features

Keyword Research
Rank Tracking
Site Audit
Backlink Analysis
Domain Authority
On-page Optimization
Local SEO
MozBar Extension
API Access
Competitor Research

Pros & Cons

Pros

  • Inventor of Domain Authority metric
  • Excellent keyword research tool
  • Best-in-class customer support
  • Strong community and educational resources

Cons

  • Smaller keyword database than Semrush
  • Backlink index less comprehensive than Ahrefs
  • Slower to add new features

Best For

in-house SEO teamsmid-sized agenciesSEO professionals who value education

Not Recommended For

advanced users needing maximum data volumePPC-heavy campaigns

FAQ

Is Moz Pro free?

Moz Pro offers different pricing plans. Check the pricing section above for current free plan and trial availability.

What is Moz Pro best for?

Moz Pro is a leading AI SEO Tools tool. See the "Best For" section above for specific use cases.

How does Moz Pro compare to alternatives?

We have detailed comparisons of Moz Pro against its top competitors. See the comparison links below.